PAKENHAM OFFICER STAR NEWS
Home » Horticulture lifting heavy in pursuit of $100 billion

Horticulture lifting heavy in pursuit of $100 billion

A new report released in July confirms the Australian horticulture industry will be making an essential contribution to attaining the ambitious goal of $100 billion in national agricultural value by 2030.

Commissioned by Hort Innovation and delivered by The Centre for International Economics, the Contribution of Australian horticulture industry report predicts the sector will witness a 22.5 per cent increase in combined value by 2030, to reach $21.8 billion.

Jolyon Burnett, chair of the NFF Horticulture Council, said the anticipated additional $4 billion generated by horticulture equated to half the value needed across the whole of agriculture to hit the $100 billion target on today’s figures.

“The horticulture sector, including fruits, vegetables, nuts and also our turf, nursery and garden industries, has experienced solid growth over many years, backed by strong demand and innovation, with this trend set to continue,” said Mr Burnett.

“We continue to punch well above our weight, being among the most efficient industries in converting valuable land, energy and water resources into more jobs and greater wealth across regional Australia.

“Opportunities of course abound to further grow the horticulture contribution, through expanded access to export markets and securing a more reliable and productive workforce.

“And with fewer than 1 in 10 Australians eating the recommended daily intake of vegetables, half eating enough fruit, and with diet-related chronic diseases currently the major causes of premature death and disability among adults in Australia, we feel as though we have not just an opportunity but responsibility to grow our domestic markets as well.

“These are all opportunities we need to address in partnership, particularly with state and federal governments, but also other organisations and businesses who share our goals.”

The report also provides an instructive snapshot into the important role of horticulture in four separate regional economies of Coffs Harbour, Mildura, Cairns and the Atherton Tablelands, and the Adelaide Plains.

“The council welcomes the investment by Hort Innovation in foundational economic research to ensure there is a better shared understanding of the sector among all stakeholders, including industry advocates and all levels of government,” said Mr Burnett.

“Too often we are held back in deliberations by a want of evidence, and by extension, a lack of appreciation for what is a complex and dynamic industry. This is something all parties must address collaboratively.”

Digital Editions


  • Communities step up to fill critical gaps

    Communities step up to fill critical gaps

    While firefighters battle catastrophic blazes across Victoria’s north, another frontline has been quietly at work — locals and community groups who have not rested since…

More News

  • Basketball Victoria leading the way with road safety message

    Basketball Victoria leading the way with road safety message

    Purchase this photo from Pic Store: 492204 Blue armbands will be a familiar sight across courts in the South East after Basketball Victoria partnered with the Transport Accident Commission (TAC)…

  • Big switch on arrival for Metro Tunnel timetable

    Big switch on arrival for Metro Tunnel timetable

    The Metro Tunnel’s Big Switch timetable has been released which will integrate the new tunnel into Victoria’s train network. Minister for Public and Active Transport Gabrielle Williams released the new…

  • Images of 2025

    Images of 2025

    Purchase this photo from Pic Store: 460999 Star Journal photographers cast their eyes over the events that united and disturbed us during 2025. Here is a celebration of the year…

  • 2025 Best Photos

    2025 Best Photos

    Purchase this photo from Pic Store: 454323 Colourful cultural events, council meeting upheaval, forensics investigation… Star News photographers were there to capture all the key events of 2025. Here is…

  • Double delights for Dougy

    Double delights for Dougy

    Purchase this photo from Pic Store: 475418 GARFIELD GOLF Plenty has happened since the last newspaper report from the Garfield Golf Club just prior to Christmas last year beginning with…